Hello👋🏻.
I’m Vasu Gorle, a creative strategist and product growth builder who loves turning bold ideas into scalable systems.
At Rizzle, I designed frameworks that boosted content output 8X. Designed ₹9 Cr → ₹22.5 Cr Growth Plan for Zostel.
And with my YouTube series “Travelling India with ₹1,” I built an audience of 80K+ followers, Millions of views (IG & YT), and 20+ brand partnerships.
I believe growth happens when storytelling meets systems and that’s where I work best.
Creative
Automation
Growth
Accelerated Growth at
8X content boost @ Rizzle
Short Video Platform
₹9 Cr → ₹22.5 Cr Growth roadmap
@Zostel
Backpackers Stay
First 1,000+ customers @Koh!
Healthy Snacks Company
50K+ Subs &
40M+ views
Self Content
Capstone Projects
₹9 Cr → ₹22.5 Cr Growth Plan
Designed a 12-month growth strategy after 120+ customer interviews, prioritizing Acquisition, Engagement, Retention, and Onboarding for Zostel.
Experience
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Efficiency Surge
1.2x ↑
Worked as Strategist
The Problem
The existing manpower struggled to enhance video template production to meet evolving client demands.
The Solution
A holistic approach was adopted, integrating systematic ideation, detailed storyboarding, and structured music frameworks, ensuring teams were aligned and communication was seamless.
The Outcome
This strategy led to a 1.2X uptick in template production and a remarkable 3X leap in music production, fostering a harmonious inter-team workflow.
AI-Driven
Text to Video Platform
Worked as Strategist
The Problem
While possessing in-house tech for crafting short video templates & SDKs, the emerging AI trends presented an opportunity to transition the current workforce towards an automatic text to video generation platform.
The Solution
We developed a layer-based framework for video generation, designed to produce captivating videos from text inputs/links. This framework integrated content curation, template production and music production.
The Outcome
A new AI-driven text to video platform was created.
Growth Blueprint
Worked as Production Lead
The Problem
As an early-stage startup, balancing client acquisition with slides and video creation, especially with a compact team of 10, posed significant challenges.
The Solution
We innovated with automatic slide creation plugins and introduced content curation templates, storyboard patterns, and a rapid review system to expedite production.
The Outcome
The streamlined production system not only facilitated the acquisition of new clients but also reduced review and production times. The result was high-quality deliverables and collaborations with 3+ B2B pharma clients.
First 1000 Customers
Worked as Digital Marketing Lead
The Problem
In a competitive landscape of health snack brands, carving a niche and captivating the first 1000 customers was an uphill battle.
The Solution
A multi-pronged strategy was employed, spanning nationwide sales events, data-driven digital marketing campaigns, Amazon listings, and influencer collaborations.
The Outcome
The multifaceted approach bore fruit, streamlining digital sales and hitting the ambitious customer acquisition target.
Traveled India With ₹1
My name is Alexa Young
I documented stories across India with just ₹1, proving that big ideas don’t need big budgets.
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Built the “₹1 Rupee Travel” video series, capturing 50+ stories across states.
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Grew a YouTube community to 50K+ subscribers and Instagram to 35K+ followers.
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Achieved Millions of digital views ( IG & YT ) and secured 20+ brand partnerships for my YouTube channels.
This project reflects my ability to blend storytelling, community building, and monetization under constraints.
My Growth Through Continuous Learning
Softskills & Tools
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Media Planning & Design Thinking
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Growth PM
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Market Research
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User Onboarding, E&R, Monetisation
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Generative AI
Microsoft Suite
ChatGPT
MidJourney
Google Suite
Figma
Sony Vegas
Education
2023 ( Aug-Oct )
Top 1% Growth Strategies.
GrowthX
2014-2020
Bachelors of EEE.
Rajiv Gandhi University of Knowledge Technologies, Basar. ( IIIT Basar ).
2012-2014
Secondary Education.
ZPHS, Mettapalli.
A course at GrowthX with learnings in:
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Acquisition: Mastered frameworks driving acquisition for top-tier companies.
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Onboarding: Understood how to guide users to their 'AHA' moments.
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Engagement & Retention: Learnt strategies to genuinely engage and retain users.
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Monetisation: Refined approaches to monetize without appearing salesy or overpriced.
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Senior Secondary Education in MPC (Maths, Physics, and Chemistry).
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Bachelor's Degree in EEE (Electrical and Electronics Engineering) from RGUKT Basar, a merit-based, free education university.
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Actively participated in and organized various festivals, events, and conferences at RGUKT Basar.
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Undertook academic projects, including one for NASA's Space AMES programme.
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Completed Secondary Education with distinction from the state government-based high school, Mettapalli.
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Recognized with the Pratibha Award for academic excellence, presented by the former Chief Minister of Andhra Pradesh, Shri Nara Chandrababu Naidu.
